JOURNAL OF AFRICAN CONTEMPORARY RESEARCH

PERCEPTION OF MODERN FUNDING STRATEGIES AND SUSTAINABLE ENTREPRENEURSHIP AMONG THE YOUTHS IN OSOGBO, OSUN STATE

OWOLABI, SHERIFF ADESHINA, SALAMI, AKEEM OLARENWAJU PhD, AKINTAYO, AKINTUNDE AREMU, PhD, OYEKAN, MARVELLOUS ADETOLA

November 15, 2025

Citation

JOURNAL OF AFRICAN CONTEMPORARY RESEARCH , Vol. 16 (2) (2025) , pp. 1-28

Details

ISSN: 9783-7967
Published: November 15, 2025
Status: Published

Abstract

This article examines the Perception of Modern Funding Strategies and Sustainable , Entrepreneurship among the Youths in Osogbo, Osun State, Nigeria with the view to ascertain whether a significant positive relationship exists between the predictor and criterion variables. The Research  utilised a descriptive cross-sectional survey design while the Population of the Study involves  200 SMEs manned by young Entrepreneurs within the age range of 18-40 years of age in Oshogbo, Osun State which was selected using a simple random sampling technique. Structured questionnaire was used to gather data which was  measured on a five-point Likert scale with the following values: strongly agree (SA) = 5, agree (A) = 4, neutral (N) = 3, disagree (D) = 2, and strongly disagree (SD) = 1, with a total of twenty (20) items altogether.  The hypotheses formulated in this study was tested using multiple ordinary least squares regressions to determine if crowdfunding, P2P and fintech solutions are significant predictors of entrepreneurial sustainability at the 0.05 level of significance. The conclusion deduced  shows a significant positive relationship between the predictor and criterion variables. This means that a significant positive relationship  exists between Modern Funding Strategies and Sustainable Entrepreneurship among the Youth in Osogbo, Osun State. Therefore, Modern Funding Strategies such as Crowdfunding, Peer-to-Peer (P2P) Lending and FinTech Solutions are highly recommended for Sustainable Entrepreneurship among the Youths in Osogbo, Osun State.

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