Radio and Rural Development Programmes in Imo State: A Study of Ozisa 96.1FM Radio Station, Owerri
Abstract
This study examines the influence radio and rural development programmes have on the residents of Imo State. Three objectives and three research questions were used. The study was anchored on Development Media theory. The survey research method was applied. The population of the study was 4,186,633 and with a sample size of 384 using Krejcie and Morgan’s (1970) sample size determination table. Furthermore, the study employed questionnaire and interview schedule as instruments for data collection. The study adopted the multi stage sampling techniques. The data generated through the questionnaire were categorised and represented in frequency tables, which were thereafter analysed using weighted mean score. It was discovered among other things that Imo state residents were fully exposed to Ozisa 96.1 FM development programmes. The level of exposure of Imo State residents on developmental programmeon Ozisa 96.1 FM was at a very high level. The study concludes that radio plays a key role in rural developmental programmes, not just in Imo State but in other parts of the world. Finally, the study recommends that the residents of Imo State should continue to expose themselves to Ozisa 96.1 FM developmental programmes, residents of Imo State should always expose themselves to developmental programmes to be knowledgeable about happenings in Imo State, Ozisa 96.1FM radio station should develop and maintain existing developmental programmes to keep the people abreast of happenings around their environment and equally to keep government on their toes, in delivering good governance to the people.
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Published in JOURNAL OF AFRICAN CONTEMPORARY RESEARCH
ISSN: 9783-7967
This article appears in our peer-reviewed academic journal
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